Established in 2003, the Shera Group has been serving the electrical industry for over two decades. Shera's pawprints reputably shine in the copper and aluminum winding wire and strips industry. With years of experience and wise insights for troubleshooting, our promoter and Managing Director. Mr. Sheikh Naseem has been instrumental for the company's growth. His resolve to offer quality products at attractive prices has nurtured positive, long term and healthy relationships with our entire clientele.
Led by a team of impressive, passionate technocrats, the group has grown in revenue and size exponentially, and expanded its product range magnificently. Today, the company also manufactures copper and brass wire rods, wires and tubes, all customized for our buyers in various shapes and sizes, and with options of bare, paper covered and enameled wires. We have recently ventured into manufacturing special grade brass rods suitable to make bullet shells on account of demand in the ammunition industry of India.
"Every transaction is a choice that has alternates. Think. Optimize." This is the motto of our finance director, Mrs. Shivani Sheikh, who has excelled in her corporate finance role, adding a systematic approach and financial discipline to this multimillionaire enterprise. Backed by innovation and consistent hard-work, the parent company, Shera Energy Limited, received a public limited company status on May 11, 2022.
We visualize SHERA to be a globally acclaimed brand for non-ferrous metals and become the epitome of quality for the global power and energy sector
We aim to turn our vision into a reality with the help of our customers. Our mission is to maintain transparent and empathetic relationships with our customers. Their honest feedback and comfort in expressing their needs is invaluable to the Shera Group.
We also intend to keep expanding our product range to keep up with worldly changes and be trustworthy safety net for our customers to fall back on for their non-ferrous needs. Our answerability to our investors is also helped with our prompt responses and hunger for sales.
Starting from scratch, the founders of the Shera Group, MR. Sheikh Naseem and Mrs. Shivani Sheikh, have deeply imbibed the virtues of being patient, calm and positive in every member of the group. We believe in honesty and compassion. The Group treats all its members like family, with mutual respect and care. We believe in helping oneself and others in growth and stick with especially those in need. Integrity backs our goals of quality production and service and humility carries all our conversations. We are promoters of fairness and responsibility and thus do our best for a common, sustainable future, economically and environmentally.
